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Claudio Pereira   |   22 Oct 2019

An honest review of HubSpot Vs. SharpSpring

The author of the novel 2001: a Space Odyssey, Arthur C. Clarke once said that ‘Any sufficiently...

Nathan Van Zyl   |   03 Oct 2019

How to convert free trial and freemium users into paying customers

If your business offers a free trial or freemium model as part of your user acquisition efforts,...

Emma-Jane Shaw   |   05 Sep 2019

3 Ways to understand your content performance with Google Analytics

In a densely populated digital environment, it’s not enough to just write and publish content of...

Emma-Jane Shaw   |   13 Aug 2019

5 Ways to increase conversions with your content

Content marketing has the ability to educate your audience, build awareness and engagement,...

Nathan Van Zyl   |   06 Aug 2019

5 Ways to reduce customer churn and drive sales

Customer churn is an important metric for businesses looking to increase their lifetime customer...

Emma-Jane Shaw   |   23 Jul 2019

5 Reasons why link building is essential to marketing success

Link building is hard. 

Probably the hardest part of my day. 

What I didn’t realise when I...

Nathan Van Zyl   |   18 Jul 2019

Marketing managers guide to HubSpot

Everything we understand about the marketing and sales funnel is changing.

Nathan Van Zyl   |   17 Jul 2019

8 Strategies to improve your landing page conversion rate (with examples)

Landing pages are an essential part of every website and are key to generating leads and...

Claudio Pereira   |   09 Jul 2019

Reporting & analytics, WTF is going on and how to make sense of it all?

To the procrastinators amongst us, the early 2000s provided just about all the distraction we...