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Everything inbound

The latest research, case studies, and inbound
marketing strategies

WordPress is the world's most popular CMS with over 27,000,000 live websites globally with roughly 47,000 of those right here in South Africa. That equates to 46% of South Africa websites!

In June 2019, we launched our new awareness stage inbound marketing campaign, a series of blogs and free templates around the topic of content marketing.

Content marketing has the ability to educate your audience, build awareness and engagement, generate leads, and ensure customer happiness. 

Customer churn is an important metric for businesses looking to increase their lifetime customer value (LCV). A study by Harvard Business School showed that a 5% increase in customer retention could increase the value delivered from customers by up to 95%.

Here is an interesting stat from the State of Inbound report: