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Estee Kershoff   |   29 Jun 2022   |   Customer Acquisition

10 Ways to Improve Your Customer Acquisition

Whether you’ve just launched a business or are spearheading the marketing department at an established company, one thing we have in common is that we all need to find new customers, all the time.

improve customer acquisition
Estee Kershoff   |   11 May 2022

5 Ways to Use Social Media for Customer Acquisition

We all know that there are only so many hours in a day, which makes time a very precious commodity.

Nathan Van Zyl   |   10 Jul 2020

Your 10-step guide to building a lead scoring model for better quality leads

One of the main reasons businesses implement digital CRMs like HubSpot is for the insights they can...

Nathan Van Zyl   |   24 Jun 2020

5 Ways HubSpot can help you build an efficient sales process

Everybody wants to be efficient. To get the best results for the least amount of effort.

Nathan Van Zyl   |   17 Jun 2020

What is a customer journey and why they’re so important?

Understanding the way people engage and interact with your business has become more important than...

Emma-Jane Shaw   |   11 Feb 2020

SEO is an effective acquisition strategy. Here's what we know

We’ve all heard the term content is king. 

Quite frankly it is. 

In fact, according to the 2018...

Dane van Zyl   |   04 Feb 2020

4 Website optimisations that can boost customer acquisition

Customer acquisition seems to get harder and harder each year...doesn’t it?In the last 5 years, the

Nathan Van Zyl   |   21 Jan 2020

10 Ways HubSpot can boost your customer acquisition strategy

Since the dawn of time, humans have used tools to make jobs and tasks more efficient. It all...

Emma-Jane Shaw   |   14 Jan 2020

Do you know your customer lifetime value? You should

Your customers are central to the success of your business. 

But, they’re even more central to your...

Nathan Van Zyl   |   18 Dec 2019

5 Steps to calculate your customer acquisition cost

There are a couple of really good reasons to calculate your customer acquisition costs (CAC), the...