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Dane van Zyl   |   08 Mar 2022   |   Inbound Marketing

The Challenges of Marketing in Africa [2022 Update]

The astronomical growth in online activity in Africa – and the potential for digital marketing – can’t be ignored. For all those interested in marketing in Africa, you need to know what’s happening...

Challenges of marketing in Africa
Nathan Van Zyl   |   25 Aug 2020

10 Marketing campaign performance metrics you need to be tracking

One of the biggest challenges that marketers face is the ability to prove the results generated...

Claudio Pereira   |   06 Aug 2020

The top 3 b2b marketing challenges in South Africa and how to solve them

You might think that with the rapid rate of marketing technology adoption throughout South African...

Nathan Van Zyl   |   17 Jun 2020

What is a customer journey and why they’re so important?

Understanding the way people engage and interact with your business has become more important than...

Emma-Jane Shaw   |   02 Apr 2020

Digital trends. Your lockdown survival edition

The world has gone digital virtually overnight. 

And because of that,  there are a whole host of...

Dane van Zyl   |   11 Jun 2019

Top 5 marketing challenges in Africa & how to solve them

Marketing is hard, there is no doubt about that!

Whether your challenge is driving leads, combating...

Emma-Jane Shaw   |   07 Feb 2019

10 Top marketing apps to keep an eye on in 2019

It’s tough out there, things are evolving, changing, diversifying, intensifying, but it’s all so...

Dane van Zyl   |   07 Jan 2019

121 Digital Marketing Growth Hacks

It’s been called “A Content Marketing Must”, “The Mother of All Hacks”, “A Collection of Hacks to...

Dane van Zyl   |   14 Dec 2018

8 Reasons why outsourcing to A digital agency is A must!

As a digital agency owner, we are sure that you often find yourself in a quandary. To outsource or...