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Everything inbound

The latest research, case studies, and inbound
marketing strategies

Emma-Jane Shaw

Emma-Jane Shaw
"A little nonsense now and then, is cherished by the wisest men" - Roald Dahl
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Recent Posts

Your customers are central to the success of your business. 

But, they’re even more central to your business than the money they spend today. 

If you are successfully able to retain your customers, they will provide your business with future revenue too.

Attracting and retaining customers is the lifeblood of any business. 

Did you know that it can cost up to five times as much to attract a new customer as it costs to keep an existing one?

According to research conducted by HubSpot, 81% of customers trust their friends and family’s recommendations over those of a business. 

In a densely populated digital environment, it’s not enough to just write and publish content of any kind. 

Content marketing has the ability to educate your audience, build awareness and engagement, generate leads, and ensure customer happiness.