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Emma-Jane Shaw

"A little nonsense now and then, is cherished by the wisest men" - Roald Dahl

Recent Posts

Emma-Jane Shaw   |   02 Dec 2021

Emma’s Update #1: News from HubSpot, Instagram & TikTok

Well, hello there, and welcome to our Coffee Chat. Where I will share what’s new, what’s hip and...
Emma-Jane Shaw   |   29 Nov 2021

HubSpot vs Marketo: Which one is right for your business?

Choosing the right tech for your business is no small (or easy) feat.

It's certainly a decision...

Emma-Jane Shaw   |   03 Nov 2021

Subdomains vs subdirectories in HubSpot: It's an SEO Thing

If you’re reading this blog, then you’ve already been a part of the many conversations had...

Emma-Jane Shaw   |   20 Aug 2020

How to set content marketing goals that enable growth

High-value content has the ability to convert visitors into leads, engage customers and drive...

Emma-Jane Shaw   |   22 Jul 2020

9 Content marketing KPIs you should be tracking

Key performance indicators. 

They help keep teams accountable to certain deliverables and growth...