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Emma-Jane Shaw   |   07 May 2019   |   Content Marketing

The experts weigh in! 4 metrics to measure your content marketing ROI

“47% of B2B marketers say their organisation doesn’t measure ROI on content marketing efforts, and 18% are unsure” according to the Content Marketing Institute’s recent B2B Content Marketing report.

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The experts weigh in! 4 metrics to help determine the ROI of your content marketing
Nathan Van Zyl   |   09 Apr 2019

How to build a chatbot in HubSpot to engage users and nurture leads

Chatbots are like the love child of FAQ’s, those SSD response things where you have to press a...

Nathan Van Zyl   |   29 Mar 2019

What is inbound marketing?

The Hero’s journey is well documented.

In the beginning we get to know our Hero, their life story,...

Claudio Pereira   |   20 Mar 2019

6 Easy steps to setting up your HubSpot account

It seems appropriate that we’re writing a blog about setting up a HubSpot account in the same year...

Emma-Jane Shaw   |   12 Mar 2019

The HubSpot SEO tool: Everything you need to know

Search engine algorithms are constantly changing to make the process of search easier for users....

Dane van Zyl   |   07 Mar 2019

Marketing Funnel to Flywheel: A Step-by-Step Guide

“Your marketing funnel is dead!”

Well, that’s at least what everyone keeps saying!

But how?

Why?

Nathan Van Zyl   |   05 Mar 2019

Scrum for marketing teams in 5 easy steps

Implementing Scrum for marketing teams can be tricky.

It is a process that was originally outlined...

Nathan Van Zyl   |   26 Feb 2019

10 Things we learned from the State of Inbound 2018 report

Hubspot’s State of Inbound 2018 report revealed a bunch of interesting things about the challenges...

Claudio Pereira   |   19 Feb 2019

SEO is hard! Here are 10 things we learnt from our SEO bootcamp

As a young inbound marketing agency with big ambitions, we have always known we want to be at the...

Emma-Jane Shaw   |   07 Feb 2019

10 Top marketing apps to keep an eye on in 2019

It’s tough out there, things are evolving, changing, diversifying, intensifying, but it’s all so...